Market: The start of the new 2018 season has been perfect for the premium e-bike brand Haibike! The sporty brand of the Winora Group was able to win coveted design competitions with three innovative solutions. The two e-mountain bikes XDURO Nduro 8.0 and XDURO Dwnhll 10.0 as well as the Modular Rail System (MRS) received awards.
Every year, the iF International Forum Design Jury awards exceptional products that combine the finest appearance with maximum functionality. In January it was that time again: 63 jurors from 16 countries evaluated more than 6000 submitted works for the various coveted design awards. The premium e-bike brand Haibike was also one of the 2018 winners. The XDURO Nduro 8.0 received an award in the “Product” discipline, “Electric Mountain Bike” category. For the jury, the E-Enduro reaches a new level of integration, aesthetic beauty and functionality thanks to the integrated battery concept.
The Red Dot Award is a very coveted prize for excellent communication design. Every year, 40 international experts award prizes to a wide variety of products in 48 categories. In addition to the degree of innovation and functionality, the criteria also include the formal quality, ergonomics and longevity of the product. The Haibike XDURO Dwnhll 10.0 won the Red Dot Award this year. The electrified downhill bike has 200 millimeters of travel at the front and rear, an integrated Bosch PowerTube 500 Wh battery and a Bosch Performance CX mid-engine.
The Modular Rail System, which is also used in the two e-mountain bikes XDURO Nduro 8.0 and XDURO Dwnhll 10.0, also received an award. The Design & Innovation Award was given to the system because of its high flexibility. The MRS allows the rider to equip the bike in an innovative way. Thanks to the flexible system, the rider can decide for himself which attachments he needs on the e-bike. The pivotal point here is the FidLock magnetic fastening system attached to the top of the down tube. For example, utensils or the drinking bottle can be mounted individually.
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