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Cycling

Strava Rewards for Riding: Discount for every kilometer driven

September 13, 2020 by Florian Nowak

News: Are you one of those people who cycle a number of kilometers a week? Or are you looking for additional motivation to spend a few kilometers in the saddle? Then the latest cooperation between the social media platform Strava and the British sporting goods manufacturer Le Col might be of interest to you. As part of the Strava Rewards for Riding program, you will be rewarded with attractive discounts for the kilometers you drive.

Strava Rewards for Riding - Reward for diligent

The further and more often you ride, the bigger the discount you get on your Le Col cycling clothing. The calculation that Strava and the clothing manufacturer make is that simple. And best of all: the discount is not limited to specific products, but applies to the entire range. The current campaign is just another step in the relationship between the two partners, because hard-working cyclists have already been able to “earn” interesting goodies and take part in exciting challenges in the past. The former professional cyclist and founder of Le Col Yanto Barker:

“For years we've partnered with Strava to motivate people to take their performance to a new level and reach their potential on every ride by offering challenges. I'm glad we're able to take things to the next level and offer the Rewards for Riding program for those who get out there week in and week out with the To go biking."



Strava Rewards for Riding - How to get involved

All you need is a Strava account and a registration on LeCol.cc. There you finally connect your account with your Strava account and can then get busy collecting kilometers. With every kilometer you drive, your points account increases.

From 250 points, you can enjoy a 10 percent discount. Just 500 points will bring you a 15 percent discount. Shopping is really worthwhile from the 1.000 Earn points when you get a whopping 25 percent discount on jerseys, shorts, and more. According to official information from Strava and Le Col, that's not the end of the story. Internally, they're already working on further rewards for diligent cycling.

WEB: strava.com



Tags:NewsStravaStrava Rewards for Riding

More than Florian Nowak

Florian Nowak is a professional cyclist at the EuropeTour level and has competed in many international races. At the German championship in 2017, he was the best non-WorldTour professional in 7th place and was therefore able to recommend himself for the Tour de L'Avenir and the World Championships. But he doesn't just feel comfortable on the racing bike, he's also always drawn to off-road terrain. In addition to sport, he works on his second mainstay and has completed his business administration studies at the LMU Munich.

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