Market: Color comes into play on racing bikes. The top racing bike tire Schwalbe One is available in four new colors for the 2015 season.
“We deliberately kept the colored stripe very narrow and placed it far out on the tread,” explains Peter Krischio, Schwalbe Product Manager Race. This way, the color accents in red, blue, white, or subtle silver not only look attractive, but—more importantly—have virtually no impact on the performance of the OneStar Triple Compound.
The new color variants complement the model range of the top racing bike tire Schwalbe One, which came onto the market in 2013. Peter Krischio adds: “To this day it is Schwalbe’s fastest and most reliable competition tire. The name shows how important this road bike tire is to us.”
The color versions of the Schwalbe One (size 23-622) are now available from specialist bike shops and cost 49,90 euros.