General: Mobile Nicolai test fleet - The #nicolaitrailexperience for more individuality and better customer care
Bicycle market: With a mobile fleet of test bikes, manufacturer Nicolai will soon offer consultations and test rides directly at the customer's location. The #nicolaitrailexperience initiative is taking the Lübbrechts-based company's sales system in a new direction, aiming to provide even better and more personalized advice. Furthermore, a new production facility in Germany is being established… read more