Product news: In recent years, the importance of alternative mobility options has constantly increased, not least due to increased health and environmental awareness. In cooperation with the ambitious recreational cyclist and football world champion Bastian Schweinsteiger, Kettler Alu-Rad would like to further point out the positive influence of cycling and e-biking on people and nature.
Bastian Schweinsteiger has sympathetically presented the added value of bicycles and e-bikes in recent years. For the responsible father, the partnership with the traditional brand Kettler is characterized by the positive effects of cycling in society. As has now been announced, the successful partnership will continue until summer 2024. The focus of the cooperation is a contribution to the mobility revolution with innovative bikes that are specially developed for the demands of tomorrow. Sales via selected and service-oriented specialist dealers also play a decisive role here. In addition to general presentations of new products, the ambitious leisure cyclist and football world champion will be there at the opening of the ultra-modern plant in St. Ingbert, Saarland, in summer 2022.
“I am very happy to continue to be part of the wonderful team and the development of the Kettler bicycle brand. In particular, the enthusiasm for new developments of high-quality and safe bikes and the social responsibility - for example by building the new plant in St. Ingbert in Saarland - to continue to rely on jobs in Germany - convinced me. Privately, we very often use the Kettler Quadriga children's trailer with a Kettler bike," says Bastian Schweinsteiger in the official statement. If you would like to experience the former soccer professional live this year: An appearance at the Kettler Alu-Rad booth at the IAA Mobility is planned for September 09th, 2021.
Website: www.kettler-alu-rad.de
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