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New sponsor: Lotto – Kern Haus will advertise for Krombacher in the future

14 January 2022 by Michael Behringer

Lotto - Kern-Haus Krombacher

Cycling: The German Continental Team Lotto – Kern-Haus can look forward to a new sponsor. As announced on Thursday, team boss Florian Monreal's team will be promoting Krombacher 0% in the future.

Lotto – Kern-Haus receives multi-year sponsorship deal

The Lotto – Kern-Haus team has been one of the strongest teams in Germany for many years. From now on you can look forward to a little more money in the Koblenz racing team. Because with the lettering "Krombacher 0%", Florian Monreal's team will in future advertise the North Rhine-Westphalian brewery on the jersey.

Florian Monreal, Team boss of the German team Lotto – Kern-Haus:
"It's great for us that in Krombacher o.0% we've been able to gain a strong long-term partner who also has a lot in common with our team. Like our team, it is a family-run company that makes every effort to promote young athletes.”



Also Bora - hansgrohe advertises for Krombacher

Thanks to the Bora – hansgrohe team, Krombacher has been in cycling for a long time. There, however, the sponsorship contract expires at the end of the season. At Lotto - Kern-Haus, Lotto Rheinland-Pfalz and Kern-Haus will remain the namesakes in 2022.

Uwe Riehs, Marketing Manager of the Krombacher Brewery:
“The Lotto Kern-Haus team is increasingly becoming the top address for German talent. Drivers regularly make it into the World Tour - a great honor for the work of the entire team. We are very much looking forward to accompanying the team and the young, talented drivers on their way in the future. The great successes of recent years and the motivation for the coming season make the team the perfect ambassador for Krombacher o.0%.”

Full power for Team Lotto Kern-Haus (@lottokernhaus): Krombacher 0% becomes official refreshment partner
➡️https://t.co/SScgT01GpW pic.twitter.com/q8ajaIosUJ



— Krombacher (@krombacher) January 13, 2022

Tags:Florian MonrealKrombacherLottery Kern HouseNews

More than Michael Behringer

Cycling with all its tactics, stage analyses, placements and forecasts are Michael Behringer's great passion. In 1996 he tracked his first Tour de France. Since then he has observed almost every race. His passion for cycling has been with him for over two decades. There is no end in sight.

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